Tafel: Summer 2019 Marketing Intern
***For College of Business Administration Students Only***
As a Marketing Intern, you will be expected to assist with in-house digital campaigns. You’ll be working
with our team to help improve online visibility for RedTree in various ways.
Duties
• Understanding of social media platform and how to maximize impact with minimum effort
• How to better define an online audience through personas and customer profiles
• All the basics of search engine optimization, from keyword research to on-site optimization, off-site
optimization, and some technical SEO
• New, industry-relevant tools to measure growth and effectiveness
• Coordinates online marketing and advertising campaigns
• Analyzing data from social, email and website to impact future initiatives
• How to define, and successfully run A/B campaigns
• Taking initiatives to establish processes for marketing efforts
Requirements
This position requires the following but is not limited to:
• Must be willing to take direction and be open to suggestions
• Creating and executing multiple digital campaigns
• Interested in learning by doing